From October 18 to 21, 2021, the 2021 Healthy China - the First China OTC Conference and Chinese Traditional Medicine Promotion Conference sponsored by the China Over-the-counter Drug Association was held in Chimelong Hotel, Guangzhou. The meeting selected and commended the advanced units of self-medication education in 2021, and Shenzhen Xingyin Pharmaceutical Co., Ltd. was awarded the advanced member unit of self-medication education in 2021.
Affected by the epidemic in 2020, consumers are undergoing structural changes in terms of their own needs, purchasing behaviors and marketing driving forces. Combined with the changes of the epidemic, Xingyin Pharmaceutical has conducted online and offline training and education for pharmacy personnel, public health popularization and publicity, epidemic prevention and control, and other aspects. Specific actions such as "211 Xinghai Plan" (Prevention and treatment of venous diseases to help the health of the whole people), Gold Medal trainer selection activities, "Shop Assistant Star" training camp, health class for venous diseases, and "Online shop Assistant Question and Answer" activities have been carried out nationwide, achieving good social influence and positive results.
It is reported that in order to promote the promotion of self-medication concept and the popularization of rational drug use knowledge, many drug production and management enterprises have organized colorful and diversified public health education activities to promote public health as their own responsibility, and achieved good results. In order to promote the positive energy of the industry and further stimulate the enthusiasm of pharmaceutical enterprises to participate in health science education and self-medication communication, the China OTC Conference held in the same period is the first professional comprehensive forum of the pharmaceutical industry sponsored by the China Over-the-counter Drug Association this year, and then the China OTC Conference will be held once a year.
This award is a full affirmation of Xingyin Medicine \'s practical achievements in training and education of pharmacies, public health popularization and publicity of epidemic prevention and control. It further inspires the enthusiasm of Xingyin people to devote themselves to health science education and self-medication communication, constantly strives to make breakthroughs and innovations in self-medication education, and strives to practice the corporate mission of "medicine for the people".